Casa Grande S.A.A.
RUC: 20131823020
Location
Av. Parque Fabrica s/n, Casa Grande, Ascope
Trujillo, La Libertad
Products & Services
Sugar cane cultivation & industrialization
Estimated Budget
Potential Qolca project: US$10,000-60,000/year
Company size: est. 500-20,000+ employees, revenue US$50M-500M+. IT budget typically US$500K-5M/year. Has formal IT budget and procurement process. Expect longer sales cycle but larger deal size.
Who to Target
Target the Gerente de Operaciones or Gerente de TI/Sistemas. Budget decisions may require Gerente General approval.
Research Notes
Largest sugar company Peru. 30000+ hectares
Business Overview
Casa Grande S.A.A. is a large company in Peru's agroindustrial sector, based in Trujillo. They specialize in: Sugar cane cultivation & industrialization. Largest sugar company Peru. 30000+ hectares As a large operator, they likely face the classic challenge of growing demand meeting manual processes — the bottleneck isn't market opportunity but operational capacity to handle it efficiently.
Key Business Processes & Pain Assessment
Client/Customer Management
High PainManaging B2B and/or B2C relationships through fragmented channels (email, WhatsApp, phone). No unified view of customer history or systematic follow-up process.
Compliance & Documentation
High PainRegulatory requirements for agroindustrial in Peru (SUNAT, sector-specific regulators) generate significant paperwork that's managed manually.
Operations & Workflow
Medium PainCore operational processes still rely on manual coordination, spreadsheets, and phone/WhatsApp communication instead of structured systems.
Financial Operations
Medium PainInvoicing, collections, and financial reporting involve manual data entry and reconciliation across systems.
How Qolca Can Help
Process Automation
Automate the most time-consuming manual workflows in their agroindustrial operations.
Qolca Solution
Compliance + logistics + CRM + document gen — start with the process that wastes the most hours per week.
Compliance & Documentation
Streamline regulatory compliance and documentation for their sector's requirements.
Qolca Solution
AI Document Generator that produces compliant documents from existing data, reducing preparation time by 80%+.
Customer/Client Intelligence
Better visibility into client relationships, pipeline, and opportunities.
Qolca Solution
Custom CRM tailored to their industry workflow, integrating with WhatsApp and email for unified communication tracking.
Selling Angle
Focus on Compliance + logistics + CRM + document gen as the entry point. Position Qolca as a specialized partner that understands their industry, not a generic software vendor.
Market Context
Peru's agroindustrial sector is growing but competition is intensifying. Companies that invest in operational efficiency through automation are pulling ahead of manual competitors. Labor costs are rising, regulatory requirements are increasing, and clients/buyers expect faster, more transparent service. The gap between digitized and manual companies widens every year.
Competitors
Industry leaders
Top companies in Peru's agroindustrial sector are beginning to adopt AI/automation tools, creating competitive pressure on the rest.